Product Management, Content marketing, Social Media Marketing, and other topics on how to get through the noise
MH370 Crisis Management Failure
Yesterday, Malaysian Airlines told all of the families of the passengers of MH-370 via (of all things) text message, that "deeply regret to tell you that...none on board survived." See http://ind.pn/1l2taZi for the full story. In short, isn't someone's life worth more than 160 characters and an impersonal communication? Isn't the cost of not managing a [...]
